A Multimodal Discourse Analysis of Advertisements-Based on Visual Grammar
نویسندگان
چکیده
منابع مشابه
A Multimodal Discourse Analysis of Some Visual Images in the Political Rally Discourse of 2011 Electioneering Campaigns in Southwestern Nigeria
This paper presented a multimodal discourse analysis of some visual images in the political rally discourse of 2011 electioneering campaigns in Southwestern Nigeria. The data comprised purposively selected political visual artefacts from political rallies across the six Southwestern States in Nigeria (Osun, Oyo, Ondo, Ekiti, Ogun, and Lagos). The data were analyzed using Halliday’s (1985) syste...
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15 صفحه اولa multimodal discourse analysis of some visual images in the political rally discourse of 2011 electioneering campaigns in southwestern nigeria
this paper presented a multimodal discourse analysis of some visual images in the political rally discourse of 2011 electioneering campaigns in southwestern nigeria. the data comprised purposively selected political visual artefacts from political rallies across the six southwestern states in nigeria (osun, oyo, ondo, ekiti, ogun, and lagos). the data were analyzed using halliday’s (1985) syste...
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1.0 overview it seems that grammar plays a crucial role in the area of second and foreign language learning and widely has been acknowledged in grammar research. in other words, teaching grammar is an issue which has attracted much attention to itself, and a lot of teachers argue about the existence of grammar in language teaching and learning. this issue will remind us a famous sentence f...
A Critical Visual Analysis of Gender Representation of ELT Materials from a Multimodal Perspective
This content analysis study, employing a multimodal perspective and critical visual analysis, set out to analyze gender representations in Top Notch series, one of the highly used ELT textbooks in Iran. For this purpose, six images were selected from these series and analyzed in terms of ‘representational’, ‘interactive’ and ‘compositional’ modes of meanings. The result indicated that there are...
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ژورنال
عنوان ژورنال: Journal of Arts and Humanities
سال: 2017
ISSN: 2167-9053,2167-9045
DOI: 10.18533/journal.v6i3.1132